9 Steps to conduct market survey
Now that you know how market survey will help you and your business, here are 9 steps to conduct such market surveys
- Understand the nature and size of your market.
- Streamline and filter your market research for better penetration
- Define the time to reach your customers in your market
- Know the size of your sample in your pilot study
- A questionnaire should be precise and preferably in objective type
- Ensure your clients are not influenced
- Zero in on a location for your survey
- Scrutinize your survey forms
- Conduct your survey, maximizing sample size and accuracy of responses.
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