Every explored the power of good SEO principles

SEO is something which is subtly but efficiently take your brand on top search results. Were you aware that Google AdWords gives priority to ads with landing pages that have higher relevancy scores for the keyword associated with the ad? So that brings you to the bidding, which is if you are bidding the exact same amount for a keyword as your competitor, but your landing page content is more relevant, Google will place your ad above your competitor's ad.

Here are a few SEO tips to keep in mind when designing your landing page:

• HTML title tag with proper description. Many brands landing pages have no title tag, title tags play a major role for the lead to decide whether he is going to read through your webpage or not. 
• Do not miss out the Meta information. Add Meta tags to the optimized landing page that includes several of the brand’s most popular keyword phrases.
• Use popular keywords in your page copy.  Add some of the brand’s most popular keyword phrases to the body and bullet copy of the page.

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