Making you understand - Customers

If it is for sale, it has an ideal customer. Isn't it? Whenever your product is designed you have your customers in your mind. But what happens most of the time is that the customer focus is lost when you have a lot of customers.

That’s when you need a tool which can help you in understanding your customers. Its not all that hard, atleast when it’s with us. OnlineLeads mission is to help our members easily understand their visitors, so they can make good decisions to become more successful online.

We have set out a number of founding principles to support this aim which includes Fast, Responsive, Quick loading Service. There are many webmasters, bloggers, marketers and other website owners who are frustrated their existing web analytics tool and are wanting a fast loading service that wouldn't slow down their website.

OnlineLeads excels in providing client-specific services. Our web analytics experts analyze a website to unearth visitor behavior and their experience on the website. Based on data collected, our experts recommend changes to a website, so as to make it more user-friendly and bring about an increase in conversion rate.

Do you want to understand your customers?

Are your landing pages news jacked?

One of the best ways of being on top in the business is by being in the news. Remember when Kate Middleton got married in April of 2011, her wedding dress was the talk of the town. No matter what the forte of each designer was, they came up with the similar wedding dresses to promote them in style.

All the headlines, tags and descriptions had Kate’s taste etched into it. Why? Because Kate and her wedding dress was in use and everybody were trying to newsjack this event.

When something is buzzing big time, it creates high demand. Companies often leverage newsjacking for this type of technique and it works very well for offers, too.

Definitely in a B2B business you cannot talk about the wedding dress design, however you can talk about how it was marketed and it worked well for the brand name. When your offers are newsjacked, you can optimize your landing page and generate a lot of prospective leads.

OnlineLeads can help you generate more leads when you speak about your strengths in your offer.

Want to a newsjacked offer on your landing page?

Offers that cannot be missed

The offers in your webpage which boasts of the success of your customers will succeed only when the offers are done well. An amazing and unavoidable offer holds the key to your success as well as your customers.

Marketers are humans and so are our customers. And it’s very easy to lure a human into buying something by speaking about the benefits he would gain by just the purchase. The offers are designed in such a way that its ultimate goal is to get people to say “yes” to our offers. 

OnlineLeads in his lead marketing package makes its offers exclusive, scarce, and in high demand, which always becomes more desirable. Whether they are whitepapers, free trials, memberships, sales promotions, or download, these irresistible elements can overcome a lead’s typical friction, doubt, or concern. 

OnlineLeads offers are usually designed in such a way that it can trigger a physiological reaction that makes an offer more valuable. 

We hear you ask, so how do you create irresistible offers?

Market to the customers you WANT

Marketing is changing. Today’s marketing is all about targeting to the customers you have. But it’s not too far away, when you have to target to the customers you want and not only to those you already have.

If the past ten years were about social media, the next twenty are going to be about customer service. Marketing as we know it will still exist, but the concept of marketing being strongest to the customers you have (as opposed to now, which is all about the customers you want) will grow exponentially.

It’s all about the degree of connectivity you have with your customers. As we all become more connected, the ability to make the customers you have feel like a million bucks will translate into immediate action on their part, driving new customers and increased revenue the likes of which we can't even begin to measure.

Do you want to niche market? 

Can your marketing teams work in isolation?

You cannot generate leads when your teams are not working in sync with each other. You have to have all the teams working, if not at the same time, atleast in such a way that they support each other.

Along with the social media marketing what is more trending these days is the inbound marketing. Its when you create such compelling content that attracts your leads to land on your website. A proper analysis will help you om understanding what attracted whom to your website.

Many companies who took up this inbound marketing strategy, spent huge sum on getting people create attractive content. However, just with these content, you cannot generate all the online leads you expect on your site. You have to use some outbound marketing strategies to promote them on social mediums, and through advertising and promotion. With valuable content in your hand, advertising to promote that content is both effective and desirable.

Online leads works in getting both, inbound and outbound in sync.

Looking for someone to help you with both?
 

Whats in a brand name?

Most audiences are way too sophisticated to get distracted by flashy drawings. If the message does not connect with the actual intentions of the brand owner, there is a very less chance that amazing drawings would tend to do. It's about finding, creating, and perpetuating a resonant win-win relationship with your critical stakeholders.

To make a mark with your existence, you have to have an understanding of your competitors and peers. If you are strongly known for something–because you are very clear and consistent with that message–then the people who benefit from your offering will come to you instead of your competitor.

One of the most impactful this is the same-different analysis of the competition. This would initially in the personal brand discovery phase and then doing quarterly or biannual check research of your competition. However, showing too much of concern over what your competition is doing is not productive either. You aren't moving forward as fast when you are constantly looking over your shoulder, isn’t it.

Online leads with its experience and expertise have been working towards getting more leads by focusing mostly on your brand requirement and not actually have on your competitors.

Looking for making your brand visible?

Do you know your customers well?

Customers are the focal point of every company. If you can take care of your customers well, then that will serve for over 80% of the success of your team. To better understand your customers, a business has to be more responsive to the customer needs.

Customer Relationship Management commonly known as CRM and helps a business to gain an insight into customer behavior and enables it to modify the business processes accordingly. The right model of CRM can enhance customer relationship, cut costs and help businesses to increase sales. The success of implementing a good CRM solution can be measured by using performance analysis.

The benefits of using CRM are a plenty like data can be shared or distributed, helps in cost reduction, gives better Customer Service, increases customer satisfaction, enhances the number of repeat business and is more profitable too.

Adopt CRM for better management! To know more..