Showing posts with label online. Show all posts
Showing posts with label online. Show all posts

Wednesday

What drives your brand?

Different companies have different modes to drive their brand name. There are many marketing vehicles that can drive home your brand message. Some of the best vehicle which can drive your brand can be

  • Public relations and publicity  
  • Trade shows  
  • Phone directories   
  • Online (your website, blog, social media such as Twitter and Facebook, advertising) 
  • Broadcast media (television, radio)  
  • Print media (newspapers, magazines, specialty publications)  
  • Print displays and direct mail (brochures, fliers, signage) 
  • Professional assistance (consultants, designers, and agencies)
OnlineLeads has its potential in driving traffic from all the directions. Its expertise lies in all the mentioned mediums. One of the major aspects that business owners often overlook, is thinking about how to maximize those brand communications activities that they are currently using.

Looking for someone who can help you drive your brand from any or all of these? 

Friday

Are your leads lost in transit?

Many prospects who are routed through offers and CTAs fail to get captured or converted after they land on the landing page. This could be because of a number of reasons like poor visibility, lack of catchy forms, poor color contrast etc.

Every landing page has to be optimized and OnlineLeads helps in creating landing page optimization. A landing page usually has a lot of elements which cannot be taken for granted. 

The main elements include
  • A headline with a sub-headline 
  • Description about the offer 
  • A catchy supporting image 
  • A quote from a customer 
  • A security badge 
  • And a easy to fill up form to capture leads
Not just having all these elements in your landing page will guarantee leads. You need to know how, where and what to be incorporated.

Want a professional like OnlineLeads to take charge?

Monday

Listen to the marketing noise

Digital marketing is making a lot of noise in the field of marketing. Many of the trend setters have their own perspectives of what works and what fails. However, social media marketing is the one trending these days, for obvious reasons. Your target audience is either on a facebook or on twitter or on some other social media site. That’s where they are and that’s exactly where you have to be to connect with the right audience at the right time.

What works for one brand doesn’t actually work for the other. But when you get to learn what works for certain brands, it would be easier for you to sift through the options to decide on what do you want to implement on your site.

End of the day, it's the value a business can bring to consumers through the limitations of an experience. Whether it's the 140-character limit on Twitter, the 15-second limit on an Instagram video or the fact that content shared on Snapchat self-destructs, these features force companies to create a valuable moment within the confines of a community that is unique, interesting, educational, emotional, and hilarious or any combination of the previous.

You want a marketing strategy which is a combination of the above mentioned?

The marketing vehicles for your brand

The best way to choose the communications vehicle is the one you're comfortable implementing and that will reach your intended audience. It really never matters if something has worked wonders for a different brand. Your marketing vehicle is decided by you alone. If you use something you are not comfortable with, you will not use them often enough to keep your brand top of mind.

Another aspect that business owners often overlook, is to think about how to maximize those brand communications activities that you currently use. If you are making a presentation in a conference, how can you use social media to publicize that event, get feedback on the content your audience would like to hear, and use that content in an enduring way after the live event (like video clips). or on the other hand, you just end up being almost everywhere, deliver your speech, hand out a few business cards, and cross your fingers that it turns into something. However, you have to decide what would actually work for your brand and not in general.

Apart from this, listed here are the other marketing vehicles you can use.
  • Public relations and publicity 
  • Trade shows  
  • Phone directories   
  • Online (your website, blog, social media such as Twitter and Facebook, advertising)  
  • Broadcast media (television, radio)  
  • Print media (newspapers, magazines, specialty publications)  
  • Print displays and direct mail (brochures, fliers, signage)  
  • Professional assistance (consultants, designers, and agencies)
Looking for one of these marketing vehicles to drive your business?

Friday

When you are looking for offshore support

If you are looking at something specific, you cannot find all of them under the same roof. You have to look around, research, try, run a pilot study, take risk and then take decision.

Now that you have done your research on a company which can give you all that you need, but is based somewhere overseas, what is that you do? Ever since businesses have gone global, offshore support is very important today.

OnlineLeads which works over the offshore support very closely has made sure that we also move with the times, by setting up a dedicated support team! The services offered by OnlineLeads are diverse and have applications across a spectrum of industries. Delivering product and services according to client specification is kept on priority. With businesses spread all over the world, support and services for our products becomes important.

From data collection to delivery, OnlineLeads provide end-to-end support to their clients. Also a 24x7 support to customers; right from implementation of a product or service to clarifying doubts regarding usage.

Your search for offshore support ends here!